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Chilling is not a crime

Fotografo: Alessandro Galatoli - Art Director & Concept: Andrea Bertacca - Video Maker: Giacomo Bernini- Production: Moonwalks
Styling: Elie Chamma - Hair & Makeup: Bianca Del Giudice
Data: Marzo 2023

THE "CHILLING IS NOT A CRIME!" CAMPAIGN

Our glasses are perfect for those who want to feel relaxed and, at the same time, want to be stylish. The vibrant colors and unique shapes make them an essential accessory for every outfit.

But what does Chilling is Not a Crime mean? It means it's important to remember to take a break once in a while, to relax and not feel guilty about it. Society always pushes us to do more, to work more, and to always be at our best, but the truth is, if we don't take a break, we'll end up pushing our bodies too hard, resulting in a crash.

With the Chilling is Not a Crime Campaign, we want to remind everyone of the importance of always carving out some time for themselves in their daily lives. Okkia glasses are the perfect accessory to do so, with their combination of functionality and style.